Mission Statement

We commit …

To continually strengthen our position as the dominant independent wholesaler in the Australasian tyre replacement market.

We will …

  • Be aggressive in anticipating and satisfying customer needs;
  • Extend our leadership in customer service;
  • Develop the most comprehensive range of quality products;
  • Develop and nurture long-term supplier relations including product development input;
  • Provide the best technical assistance;
  • Offer innovative programs to encourage key account loyalty;
  • Train and develop the best staff in the industry;
  • Strengthen the “T4U family” culture by promoting two-way open communication, teamwork and personal development;
  • Provide all employees with incentives to maximise personal performance;
  • Enhance and promote the company’s image and products;
  • Maintain quality assurance and safety programs;
  • Minimise operating expenditure through group economies, best practice and effective use of technology;

In order to:

  • Achieve the highest level of customer satisfaction and loyalty;
  • Provide job security and best-of-industry rewards for our employees;
  • Build a company to which employees are proud to belong;
  • Generate growing shareholder returns which encourage re-investment and further development of T4U.